Working with TomTom, mapping out their Global event guidelines and design language

The Challenge.

TomTom is one of the world’s leading location technology companies. Their state of the art innovations are enabling autonomous driving in the car industry, helping cities become greener and smarter and making it easier for me an you to move freely, safely and more efficiently.

As TomTom events are global it is important that they are able to effectively communicate their brand story and identity in more consistent and experiential way. Embracing a more digital world

Our Response.

We have worked closely with TomTom to develop their event guidelines and create a consistent look and feel across the globe. Whether its consumer show like IFA or a B2B automotive show like the Paris Motorshow we have developed the architecture and signature elements that are now recognized as TomTom.

The Result.

We are proud to have collaborated and helped TomTom events transform into a more digital and experiential engagement, putting their audience at the heart of their brand experience and reinforcing TomTom position as one of the world’s leading location technology companies.

The
defining
moment
.

Attending different TomTom events across the globe, whether Europe, United States or Asia and seeing one brand identity with one clear message.

Contact us.

To find out how we can create a defining moment for your brand, Call us on 01270 255655 or email contact@blueshoeslive.com